Alternative rock band Panda is participating in a campaign called “Pepsi Lleva la Musica por Dentro.”
The campaign is promoting Panda’s new album “Sangre Fria.” Using the codes in specific Pepsi bottles, the consumer could download the complete album in Mexico. Another band involved in this campaign is pop electro Belanova.
This promotion started October 7 and will continue to December 15, making this the only way to get the album in the meanwhile.
Last week they posted up their new video for three hours to promote their first single “Enfermedad En Casa.” The dark and artistic video was put on private after these quick few hours and left fans craving more than this tease.
“Sangre Fria” is an album with ten new songs that will be their seventh album from Panda, following their album “Bonanza” of last year. This new album was recorded earlier this year in their hometown Monterrey, Mexico.
Last summer, Panda participated in two consecutive Los Angeles shows. They rocked House of Blues Anaheim and Hollywood as a part of the Mas Music Festival.
They are to be touring their new album at the beginning of next year.
Watch their Pepsi commercial:
Photo courtesy of: Universal Music
